Win a Trip to London during the Batman vs Superman: Dawn of Justice Campaign
TORONTO,- Bell Media announced today it has partnered with Warner Bros. Pictures Canada to deliver a multi-platform, multi-network campaign to promote the theatrical release ofBatman v Superman: Dawn of Justice, premiering . Participating Bell Media programs and properties include ETALK, INNERSPACE, MUCH, Space, TSN, 104.5 CHUM FM, 94.5 Virgin Radio Vancouver, 99.9 Virgin Radio Toronto, and Virgin Radio 96 in Montréal.
The campaign is highlighted by an exclusive ETALK contest, which features a grand prize of a trip for two to London, England to attend the U.K. premiere screening on , in advance of the theatrical release on . Fans can visit ukpremierecontest.ca for contest details and to watch the Batman v Superman: Dawn of Justice trailer. Bell Media is the only broadcaster in Canada offering fans a chance to win tickets to the screening. The campaign, which began Feb. 19, runs until the film's release date, and also includes in-show mentions, promo spots, giveaways, and an additional contest at Space.ca.
"The highly anticipated Batman v Superman: Dawn of Justice is positioned to be one of the biggest films this year, and we're proud that our ongoing partnership with Warner Bros. Pictures Canada continues to deliver direct access to such blockbuster films," Laird White, Director, Brand Partnerships. "We have teamed up for a holistic, cross-platform partnership that will provide viewers with engaging content, exciting contests, and targeted media coverage leading up to the film's theatrical release."
From director Zack Snyder (Man of Steel) comes Batman v Superman: Dawn of Justice, starring Oscar winner Ben Affleck (Argo) as Batman/Bruce Wayne and Henry Cavill (Man of Steel, The Man from U.N.C.L.E.) as Superman/Clark Kent in the characters' first big-screen pairing. Fearing the actions of a god-like Super Hero left unchecked, Gotham City's own formidable, forceful vigilante takes on Metropolis' most-revered, modern-day saviour, while the world wrestles with what sort of hero it really needs. And with Batman and Superman at war with one another, a new threat quickly arises, putting mankind in greater danger than it has ever known before.